A media enterprise that wanted to modernise and cut cost. We became their India-based operations partner — digitising the business, running it day to day, and growing the audience 153% while halving operating cost.
The Success Digest, an established media and publishing brand, wanted to do two things at once: reduce operational cost and modernise how the business ran. They chose to outsource and digitise their operations through Rasika as their India-based partner — handing us the day-to-day so their team could focus on the brand.
Operating costs fell by half, the audience grew 153%, and a string of new channels now feed the business — all run remotely from India, under one accountable partner and one monthly report.
We run our entire operation from India now, at half the cost — and our audience has never grown faster.The Success Digest
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